Aaron Mandelbaum

Aaron Mandelbaum: Social Media Strategist. Welcome to the BrandYourself profile for Aaron Mandelbaum

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Aaron Mandelbaum was raised in north NJ, He ventured to Maine then Boston before returning to Park Slope Brooklyn and settling in upstate, NY. Aaron Mandelbaum received an BA in philosophy from the University of Maine in Orono and an MBA in strategic management from Pace University. After graduation, Aaron Mandelbaum was brought into a top NY social media marketing firm as a senior account director and ROI metrics specialist. Aaron Mandelbaum made the transition to brand-side work as the web marketing manager for Mandee, Annie Sez and Afaze. While there, he launched the first flash-sales site for a brick and mortar retailer.  While managing those brands, Aaron Mandelbaum helped build buddhistprints.com and furthered Icebreaker Consulting. Today he works as a founder/CEO and lead consultant for Icebreaker Consulting.

Founder/CEO at Icebreaker Consulting LLC

2003 - Present

I specialize in "Digitizing analog executives" through one-on-one technology consulting, training and coaching. • Patiently introduce clients to technology with stress-free and lasting results • International speaking engagements in ecommerce and social media • Create, manage, and implement customized training programs for all levels of corporations • Design customized business strategies for clients • Provide SEO strategies and services

CEO at StyleQuest.com

2010 - 2012

• Secured private equity funding •Oversaw financial plan, budget and marketing proposal process • Managing communication to investors and board members • Successfully oversaw creation and launch of site with over 40,000 pages within 90 days • Developed stylequest.com into a sustainable, scalable and profitable business

Web Marketing Manager at Big M Inc.

2009 - 2011

Worked closely with the Marketing Director to review marketing and advertising partners. • Designed social media activation strategies for three distinct brands. • Researched ecommerce platforms and developing strategies for bringing two new brands to market in the digital space. • Member of the strategy team- investigating cost reduction plans and generating new streams of revenue. • Member of the steering committee.

Senior Account Director/ROI Metrics Specialist at YouCast Corp

2008 - 2009

• Managed conception and delivery of web 2.0 social media marketing programs. • Initiated and directed the steering committee. • Created, tracked and analyzed social media presence and digital word of mouth for clients.

IT Project Coordinator at Cooper Square Realty inc.

January 2004 - November 2006

Developed marketing materials and programs for all entities of the company. Developed training materials and programs for sales agents. Served as the liaison for the developer of proprietary intranet databases. Served as the liaison for web designers/hosts. Served as the liaison between corporate management and, the sales, IT, and project management entities of the company. Developed and maintained a tracking system for all incoming and potential sales. Streamlined the closings department and cut their workload in half. Created new streams of income for the IT department. Assisted in building and developing IT as a separate entity within the company.

Assistant Manager at University Computers

2001 - 2001

Asst Mgr at Big M Inc.

1995 - 2000

Pace University - Lubin School of Business

2006 – 2008

MBA

University of Maine

1999 – 2002

BA

Concentration: Philosophy

Ramapo College of New Jersey

1997 – 1999

Concentration: Philosophy

Social media, technology, photography, cooking, eating, gardening, organic lifestyle, rock climbing.